 
            Skip Lipstick. Keep the Apricot — Inside Our Lip Brightening Tallow Balm
Skip Lipstick. Keep the Apricot — Inside Our Lip Brightening Tallow Balm
Unapologetic truth: you don’t need lipstick to look finished. You need comfort, a clean hint of color, and a texture you’ll actually wear every day. That’s why we built a tallow-led, 100% anhydrous balm that melts on contact, cushions dryness, and leaves a sheer apricot-nude glow—no FD&C dyes, no menthol sting, no sticky gloss.
Why tallow on lips?
Tallow’s fatty-acid profile (think stearic/oleic) echoes what skin already recognizes, so it lays down evenly and comfortably. With beeswax for structure and a blend of castor, squalane, and marula for glide, you get cashmere cushion without the gummy feel—or the constant need to reapply.
Color you control: mineral apricot, not dye
We use iron oxides for a soft apricot-peach tone that looks like your lips—just warmer and more alive. One swipe is a whisper. Two to three passes build a polished peach-nude that reads luxe on camera.
Inside the formula (the highlights)
Tallow + Beeswax blanket lips in lasting comfort with zero waxy drag.
Iron oxides create a clean, buildable hue—never painted, never loud.
Kojic dipalmitate (oil-soluble) supports a more even-looking tone with steady use.
Castor, squalane, marula give silk glide and a soft sheen—no plumper sting.
How to wear it
- Warm the surface with your fingertip or a clean lip brush.
- Swipe once for sheer; add passes for a soft peach-nude pop.
- Overnight mask: smooth on a thicker layer before bed.
Pair it: Press (don’t rub) LUXE Face Cream for face glow, then add apricot lips for the finished look.
Who it’s for
- Dry, easily-chapped lips that want cushion without waxy drag.
- Anyone who wants color without menthol or “plumper” sting.
- Minimalists who prefer care + color in one step.
FAQs
Does it smell strong? No—just a trace of sweet orange. Clean and light.
Will it tingle or burn? No menthol, no plumping agents. Comfort first.
Will the tint vary? Mineral pigments can shift slightly batch to batch. Start sheer and layer.
Transfer? A little—like any oil/wax balm. Blot once for less transfer.
• Apricot balm: Lip Brightening Tallow Balm
• Best value: Everyday LUXE Duo (Face + Lip)
Note: We speak in appearance/feel terms. Everyone’s lips are different; patch test if you’re sensitive. External use only.
